Automotive Sales Incentives & Promotions
Drive performance, motivate your channel partners, and capture market share with powerful automotive sales incentives and promotions.
The Australian automotive market is one of the most competitive in the world. Whether you’re an OEM launching a new model, a dealer network striving to hit targets, or an aftermarket supplier fighting for space in the workshop, success depends on one thing: influencing the decision at the point of sale.
Your channel partners, from dealer principals and salespeople to service advisors and independent mechanics, have more choice than ever. To make your brand their first choice, you need more than a quality product. You need to provide targeted, compelling incentives that make selling your products easy and rewarding.
Our Proven Process for Driving Results
We build end-to-end incentive programs that are simple to manage, engaging for participants, and deliver a measurable return on investment.
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Strategy & Promotion Design
We work with you to design high-impact campaigns that motivate the specific outcomes you need, from moving select models to boosting genuine parts sales.
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Platform & Claims Engine
Our intuitive platform makes it easy for participants to submit sales claims and track rewards, meaning a streamlined validation process with trusted data.
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Management & Analytics
We provide comprehensive program management and analytics, giving visibility into channel performance and the ROI of your promotional spend.
Ready to Build Your Competitive Advantage?
Expected Business Outcomes
Our programs are designed to solve the key challenges of the automotive channel and deliver tangible results.
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Accelerate
Sales
VolumeDrive short-term results and clear stock with targeted promotions that create urgency and reward performance for specific models or product lines.
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Improve Channel Performance
Motivate dealership staff and independent mechanics to proactively recommend and sell your products over those of your competitors, putting your brand in pole position.
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Increase Genuine Parts Sales
Launch targeted promotions for advisors and aftermarket repairers, incentivising the use of genuine parts and accessories to boost revenue.
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Streamline
Sales Claims
& DataReplace slow, manual claim processes with a fast, digital engine. Capture invaluable data on what motivates your channel and who your top performers really are.
Programs for Every Part of the Automotive Channel
We understand the unique motivations of each audience within the automotive industry and design programs that deliver the right incentive to the right person.
- OEMs & National Sales Companies
Target dealer networks to increase market share, launch new models, and drive performance against targets.
- Dealer Networks
Motivate your internal teams, from the sales floor all the way to the service bay, to hit dealership targets and improve customer satisfaction.
- Aftermarket Manufacturers & Distributors
Influence purchasing decisions of workshops, mechanics, and resellers to make your brand the #1 choice.